Service · E-Commerce
E-commerce that actually sells.
We build high-conversion online stores, optimized at every funnel step: from product landing to checkout, from cart recovery to retention.
The problem
70% of carts get abandoned. Do you know why?
Having a technically functional e-commerce is just the starting point. The difference between a store that earns and one that stays inactive is in every detail Italian e-commerces overlook.
Checkout in 5+ steps, too long
Every extra checkout step costs 10% conversions. Most Italian e-commerces have 4 or 5 when one would suffice.
Mediocre product photos, no zoom
The user can't touch products online. HD photos, interactive zoom, in-use product videos are critical for converting.
No reviews, zero trust
Without real customer reviews above the fold, visitors don't trust. Social proof is not optional.
Slow mobile performance
65% of e-commerce purchases start on mobile. If the site is slow, you lose 2 of 3 carts before they even see products.
What's included
Everything to sell online without compromise.
Platform chosen for your business
WooCommerce for WordPress, Shopify for scaling, PrestaShop for multi-shop, custom solutions for unique businesses. Not the 'trendy' platform — the right one for you.
1-2 step checkout
We minimize steps. Guest checkout always available. One-click payment for returning customers.
Complete payments
Stripe, PayPal, bank transfer, card, cash on delivery, Apple Pay, Google Pay, Klarna for installments. All options Italian customers expect.
Inventory and invoicing
Real-time inventory sync, integrated electronic invoicing (Fatture in Cloud, Aruba), automatic returns management.
Product and category SEO
Structured Schema.org Product, URL optimization, SEO-friendly descriptions, dynamic product sitemap. To rank on product searches.
Integrated email marketing
Welcome series, abandoned cart recovery, post-purchase, automatic reviews. Integration with Mailchimp, Klaviyo, Brevo.
Analytics dashboard
GA4 + Meta Pixel + Google Tag Manager configured. Conversion events, ROAS, funnel, user segmentation. Data-driven decisions.
Multilingual and multi-currency
Sell in Europe with one click. Language auto-detection, live currency conversion, VAT MOSS compliance, professional translations.
The process
From catalog to first order in 5 phases.
Business and product analysis
We study catalog, target, competitors, margins. Together we decide the right platform and information architecture.
Architecture and UX
Sitemap, navigation, filters, category hierarchy. Purchase flow wireframes optimized for your industry.
Design and implementation
Custom template design (home, category, product, checkout). Technical implementation with the chosen platform.
Catalog and integrations
Product upload, tax and shipping configuration, payment, inventory, and CRM integrations. End-to-end funnel testing.
Launch and continuous optimization
Assisted go-live, internal team training. In the first 30 days, we monitor key metrics and optimize the funnel based on real behavior.
FAQ
Frequent questions.
Which e-commerce platform do you recommend?+
It depends on the business. WooCommerce is ideal for those starting out and wanting total flexibility (WordPress-based). Shopify is the easiest to manage and scale without internal IT. PrestaShop is excellent for multi-shop and complex catalogs. For custom projects (subscription, marketplace, advanced B2B) we develop from scratch in Next.js + Stripe. We decide together after briefing.
How much does a professional e-commerce cost?+
An e-commerce on a standard platform (WooCommerce or Shopify) with custom design and up to 50 products starts at €4,000. A structured e-commerce with multilingual, multi-currency, advanced integrations starts at €8,000. Custom solutions for specific businesses from €15,000 up.
Do you help me upload products?+
Yes, we can upload the catalog if you provide an Excel/CSV with data and photos. Or we train you on using the admin for future autonomy. A training session is always included.
How long does it take to launch an e-commerce?+
Typically 6-10 weeks from briefing to go-live, depending on catalog size and integrations. We can launch an MVP in 4 weeks if speed is needed.
Can I sell internationally?+
Yes, we configure multilingual, multi-currency, tax compliance (VAT MOSS for EU, IOSS for imports), international shipping. We can also help structure international SEO.
What happens after launch? Do you still help?+
Yes, we offer continuous maintenance (updates, security, performance) and conversion funnel optimization. Most of our e-commerce clients continue with us over time.
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